Did Google hold the Galaxy Watch 4 back to help the Pixel Watch?

In August 2021, fans of smartwatches got what many of us had always hoped for: a Samsung wearable with Google’s software. The watch aimed at usher in this new era of Android wearables was the Galaxy Watch 4 series, running a Samsung and Google co-developed Wear OS 3. It had the core bits of the prior generation of Wear OS software, except for one glaring omission : Google Assistant.

This isn’t a new revelation, but in the last couple of weeks, it has gotten me thinking about the peculiar situation of the Samsung Galaxy Watch 4, Google Assistant, and the rumored Google Pixel Watch. Since Samsung released its smartwatch last fall, consumers have been told that Google Assistant was on the way — multiple times. But it’s nearly been eight months since the watch’s release date, and it’s still not here. I don’t think this is a coincidence.

Getting our hopes up

(Image credit: Chris Wedel/Android Central)

I bought the Galaxy Watch 4 — twice — and though Google Assistant wasn’t a significant contributing factor in either of the purchases, it does rear its annoying head every time I want to use it on my watch. I was so excited when it appeared that the feature would be rolling out to the wearable any day now, only to find out that it was a mistake.

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